#WritersCoffeeClub March 14: Do you think readers want new experiences in structure or narrative, or do they prefer what's familiar?
What an editor ever says to an author after a successful novel: "that was great! Write me another just like it, only different."
Some readers want the thrill of the new, other readers want the comfort that comes from the familiar. But the Marketing Department tilts towards the latter because they know how to sell it—and they're the gatekeepers.